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Rodeo Logistics, a trailblazer in the rodeo and equestrian events industry, is thrilled to announce the acquisition of Wild West Promotions, the premier barrel racing production company helmed by the renowned Tammy Kidd. This acquisition symbolizes the union of two industry leaders, set to redefine the future landscape of barrel racing events.
Wild West Promotions, under the passionate leadership of Tammy Kidd, has scaled the heights of barrel racing event production, carving out a niche as a favorite in the rodeo community. While the company has grown remarkably over the years, the acquisition by Rodeo Logistics provides the additional resources and expertise needed to break new ground and raise the bar even higher in the world of barrel racing.
“We’ve ridden high and achieved milestones we once only dreamed of,” commented Tammy Kidd. “Now, with the exceptional team and resources at Rodeo Logistics by our side, the sky’s the limit. I’m excited to embark on this new chapter and bring our fans and contestants even more electrifying events and experiences.”
Furthering the spirit of collaboration and recognizing the unmatched expertise Tammy brings, she will be continuing her leadership role with Wild West Promotions. In addition, she will assume a new title as Director of Barrel Racing Operations at Rodeo Logistics.
“We have always admired Wild West Promotions and the exceptional caliber of events they’ve produced. Tammy Kidd is a force to be reckoned with, and we are ecstatic to have her and her team on board,” said Clay Deen, COO of Rodeo Logistics. “This acquisition is not just about expansion; it’s about synergy, passion, and creating a platform for barrel racing that’s unparalleled in its excellence.”
The rodeo community can anticipate a seamless transition as the two teams come together. Fans, contestants, and sponsors will experience the same commitment to quality and excitement, now amplified with the combined strengths of Rodeo Logistics and Wild West Promotions.
โBringing Wild West Promotions and Tammy Kidd on to the Rodeo Logistics team is a first step in our strategy to take barrel racing and barrel horse performance data to another level,โ said Steven Hayes, Chief Strategy Officer of Rodeo Logistics. โOur goals and initiatives for barrel racing are exciting and filled with innovation. Knowing we have a quality production arm to support these goals is vital to accomplishing them.โ
Mark your calendar for the The $30,000 Added ESA Texas Finals of Barrel Racing, presented by Reliance Ranches, produced by Wild West Promotions in Hamilton, TX October 9 & 10. No membership is required to enter. Qualified racers receive a 50% discount on their entry fees. Check the list of qualified barrel racers HERE to make sure you are on it. Additional entry fee discounts available for Premium and Elite ESA members, but membership must be purchased by September 10 on the NextGen Rodeo app to utilize.
About Rodeo Logistics:
Rodeo Logistics is a software development company for the western lifestyle. The software merges former athletes, rodeo secretaries, and arena managers with cutting edge development technologists that team together to solidify what it takes to operate a rodeo professionally.
This is why it has the best features on the market. We focus on bringing the western lifestyle into the 21st century with technology by being able to tailor-fit to your Rodeo! Offering simplified stock management, powerful performance selection, and allows the management of multiple rodeos at one time. We are able to custom build all aspects of your event and launch a simplified product that creates flawless results.
About Wild West Promotions:
Established in 2014 by Tammy Kidd, Wild West Promotions quickly rose to prominence as a top-tier barrel racing production company. Known for its meticulously organized events and commitment to the rodeo community, the company has consistently set new benchmarks in the industry!
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